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- 98% agreed the product smoothens lips for a blotted lip effect.
- 96% agreed the texture is buildable: you can easily layer coats, to go from a soft natural look to an intense and defined result.
- 96% agreed the product lets you sculpt the lips.
- 96% agreed the product doesn’t dry out the lips.
- 90% agreed the makeup result is highly pigmented.
- 90% agreed the formula nourishes the lips.
*Consumer acceptance test conducted with 50 women between 18-40 years, current users of matte liquid lipstick. Product use for 1 week.
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