why we love it
matte lipstick
highly pigmented formula
delivers one-swipe color payoff.
silky, non-drying texture
effortlessly glides on the lips and evenly applies.
hydrates lips for 8 hours
formulated with hyaluronic acid (sodium hyaluronate).
soft-matte finish
weightless and comfortable.
color stays put
doesn't settle into lines, feather or bleed.
crème lipstick
creamy, non-sticky texture
effortlessly glides across the lips.
highly pigmented formula
delivers one-swipe color payoff.
hydrates and moisturizes lips for 8 hours
lips feel instantly soft.
satin sheen finish
lightweight, comfortable, and doesn't feather or settle into lip lines.
real results
matte lipstick:*
100% agree
that the formula applies evenly on the lips.
100% agree
that the texture is lightweight on the lips.
100% agree
that the formula does not bleed.
96% agree
that the product provides full coverage on lips.
95% agree
that the product has a silky feeling on the lips.
crème lipstick:**
100% agree
that the product makes lips feel instantly soft.
100% agree
that the product feels lightweight and is comfortable to wear.
100% agree
that the formula has a non-sticky texture.
95% agree
that the product has a high color payoff with just one swipe.
91% agree
that the product makes lips feel hydrated.
**use test conducted with 22 women between 20 and 40 years. product use for 3 weeks.
